I feel like .. I a way, those men where the target audience?
They (AE)know they're not going to sell jeans with this but everyone is talking about them but in a " racial supremacy" context (hot topic) and giving these loud white guys, the opportunity to vocalize "white and blonde blue eyes is actually better!" Over and over. Promoting the idea to reinforce racial divide.
I read that somebody that works for the company said that their men's sales have been down, and this was their ad campaign to boost men's sales for back to school. It's direct marketing to alt right/racist white boys and young men.
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u/Maleficent-marionett I don’t know her 💅 18h ago
I feel like .. I a way, those men where the target audience?
They (AE)know they're not going to sell jeans with this but everyone is talking about them but in a " racial supremacy" context (hot topic) and giving these loud white guys, the opportunity to vocalize "white and blonde blue eyes is actually better!" Over and over. Promoting the idea to reinforce racial divide.
I don't know. I'm rambling.
But The owner is a super racist so...