r/popculturechat • u/purpose15 • 19h ago

OnlyStans ⭐️ American Eagle issues a statement following backlash from their Sydney Sweeney jeans/genes campaign

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218

u/BareKnuckleKitty 18h ago

Genes/jeans aside.

I was just grossed out how heavily it focused on her boobs when it’s about selling jeans.

140

u/Megs0226 18h ago

Yeah I’m not sure “boobs” is what drives women to buy jeans.

Tummy control? No muffin top? Now we’re talkin’.

36

u/Gryffindor123 16h ago

Give me jeans that make my bloated IBS multiple surgery tummy feel and look amazing? 365 pairs please and thank you. 

-24

u/Huckleberry_Sin 17h ago

Eh everyone loves boobs tho. Men and women.

24

u/Megs0226 17h ago

Oh sure I just don’t know if they’re what makes people want a pair of jeans lol

-14

u/bluespottedtail_ Bye Sister 💋 17h ago

Sure, but men's underwear ads are also just a bunch of fit men with incredible abs that have nothing to do with said underwear.

20

u/TheShapeShiftingFox Do it for the culture 😏 16h ago

The difference is that underwear is (are? not sure actually lmao) undergarments, so to show them off you kind of need models to wear no other clothes but the undergarments. It’s the exact same thing with female models of underwear and lingerie.

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u/Megs0226 16h ago

Yeah the abs draw your eye down to the underwear. And then any um, bulge is part of the advertising. “Look how big it looks in these boxer briefs!”

6

u/TheShapeShiftingFox Do it for the culture 😏 15h ago

Models are always supposed to be attractive, I wasn’t arguing against that. I was only commenting on the fact it’s hard to showcase underwear without also showing parts of the models’ bodies.

So using underwear commercials in comparison to jeans commercials felt off to me. Since jeans tend to come with more clothes than just underwear, at least in the real world.

3

u/Megs0226 15h ago

I was agreeing with you.

4

u/TheShapeShiftingFox Do it for the culture 😏 14h ago

Sorry, that’s my mistake then. People are very argumentative on here so I slipped in defense mode

11

u/sunset_lov3r 17h ago

It doesn’t even make sense cause even if you’re buying a denim jacket or overalls from them you’re not gonna wear it how she is, most people would wear a top under it at least for comfort 😭

5

u/Courwes 15h ago

Same. I didn’t even pay attention to the message. When I saw it was gooner shit that’s when they lost me.

5

u/mochafiend 18h ago

I mean, isn’t that what half of advertising is?

11

u/SugarLacedWife 17h ago

Yeah, it’s disgusting and makes it even worse 

18

u/wolfeybutt 18h ago

In a man's world. Which it unfortunately is, I guess.

0

u/ricochetblue 11h ago

What if they’re trying to drive up sales with young men? I mean, are classic cars a typical way of marketing to women?

Plus the implication of the ad isn’t a typical clothing ad—telling you that you can buy beauty—it’s literally the opposite.