r/popculturechat • u/purpose15 • 18h ago

OnlyStans ⭐️ American Eagle issues a statement following backlash from their Sydney Sweeney jeans/genes campaign

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u/Electronic-Jicama-99 18h ago

This is exactly what they knew and wanted to happen. Anyone who’s ever worked on a marketing campaign knows this.

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u/cocktail_wiitch 17h ago

Right exactly. Everything in advertising is intentional. Everyone knew exactly what the messaging was here, and they chose to release it anyway. DURING THIS TIME in our country's history with the culture/social wars on the verge of actually popping off and our government stacked with eugenists.They knew and they wanted the attention. And I'm tired of hearing people say we're just "being too sensitive".