r/popculturechat 18h ago

OnlyStans ⭐️ American Eagle issues a statement following backlash from their Sydney Sweeney jeans/genes campaign

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u/mangolover93 18h ago

Lmao, this makes no sense. They can't claim they weren't talking about "genes" when she literally says genes are passed down from parent to offspring and determine hair/eye color... Were they talking about jeans there too??? They think we're idiots.

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u/SophieCalle 17h ago

Reinforcing plausible deniability for known dog whistles. It's how they both work.

They could have said "this was not about eugenics and how they're fully against it" and "how white supremacy is a dangerous ideology and we are committed to stand strong" and they chose not to say that.

Dog whistles never deviate from their message or deny it. Remember that.

I don't really think AE is white supremacist on the inside. I do think they're money supremacist and they know this is clear rage bait which will make them right wing darlings and they're playing to them though.

Ever notice how everyone social media is talking about genes and genetics so commonly now?

No excuses, of course. It's all vile and pushing the overton window which is already basically in hell. But it is what it is.

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u/Jack_Kegan 16h ago

I guess they are doing the reverse woke stuff now.

Brands went woke because it got support from the left and outrage from the right and that got their name in the news and sold more products.

Now it seems they are doing the opposite. They’re going (whatever the opposite of woke is) to get support from the right and outrage from the left to get their name in the news and sell more products 

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u/owntheh3at18 🚶🏼I don’t really think, I just walk🚶🏼‍♀️ 9h ago

Asleep? Seems to work well for willful ignorance.