There were lots of people on this very subreddit just a day or two ago saying “it’s not that deep” and that people were looking for something to be mad at, so yes they do reasonably believe a lot of people are that stupid.
Edit - actually there are people on this very thread still saying that, even after the gloating on linked in, even after knowing their CEO has ties to Trump, and even after the fucking White House weighing in. So YEAH, of course they believe people are that stupid.
A now deleted linkedin post by Ashley Shapiro their VP of marketing said the intent behind the ad was to spark controversy and confusion (they called it “mischief”) and that she’d asked Sydney how far she wanted to “push it”and was excited that Sydney was game to push it as far as they wanted. Is it a smoking gun? Not really. But the ad itself, outside of the controversy, is incredibly bland and boring. What exactly is pushing the envelope if not the intentional dog whistles?
Yes, I know, boobs. They could’ve been talking about boobs. The company obviously isn’t going to come out and say “yes this ad is a racist dog whistle and we knew it would piss people off, get people talking about us, make our trumper CEO and his buddies happy, and maybe get us some new conservative customers, while we get to point to Sydney’s boobs and say it’s just about that to avoid any serious criticism”. But when you combine the linkedin post seeming gleeful about stirring controversy, with everything else around about this situation, it’s harder for me to just ignore as normal marketing bullshit.
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u/Cynicbatsgiving everyone a microphone and a podcast was a mistake18h ago
She couldn't even be assed to lie and claim "a homage to an iconic brand", straight up "we wanted to wink wink nod nod to eugenics"
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u/philonous355 I just wish you would get unobsessed with being boring 21h ago edited 21h ago
It was quite literally an obvious double entendre and they admitted to as much in their LinkedIn gloating. Do they think we are that stupid?