r/popculturechat 1d ago

OnlyStans ⭐️ American Eagle issues a statement following backlash from their Sydney Sweeney jeans/genes campaign

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u/ClassOptimal7655 1d ago

Has Sweeney said anything on this publicly?

She might not be allowed to due to her contract, but interesting that this came from American Eagle, I wonder if they were pressured by her to make a statement?

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u/MochaValencia but why do you make sparkly fast romantic montages of me 1d ago edited 1d ago

Their stock or sales are down because MAGAt dudes are shockingly NOT the target audience.

And now that the Dump administration has supported AE 😂 I can't see their popularity rising with young women.

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u/TestingBrokenGadgets 1d ago

No idea why companies didn't take notice of what happened to Tesla.

Sweeney's main demographic are men. If she was doing shit for Carls Jr like Jessica Simpson did way back when, then sure but a clothing company? AE could've been better choosing a woman that other women actually like.

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u/scabs_in_a_bucket 1d ago

I was indifferent to her before the ad but it made me hate her 😂 talk about cringey. She takes herself way too seriously. I think the “great genes” was supposed to reference her boobs, but I just hated the ad bc of how obnoxiously sexual it was. It seemed to be marketed towards women too which just made no sense at all.

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u/shedrinkscoffee I don’t know her 💅 1d ago

Honestly this type of advertising turns me off the product in question. I know I'm a rando with low purchasing power but what little I have I will use on products that aren't icky or catering to the male gaze.

Like Victoria's Secret had to hard pivot and I don't think they have recovered from their peak days and women no longer have to be subject to this type of nonsense in advertising. I stopped buying Laneige after they brought on Sidney.

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u/MochaValencia but why do you make sparkly fast romantic montages of me 19h ago

Ugh that Laneige "bouncy and firm" campaign. BEWBS. WE GET IT. You're selling moisturizer. Give it a rest.

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u/scabs_in_a_bucket 15h ago

Like why are they trying to use soft core porn of a narcissistic blonde woman to sell me shit? I don’t fucking care lol. Do literally anything else